What is "wcco"?

Detailed explanation, definition and information about wcco

Detailed Explanation

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WCCO is a television and radio station based in Minneapolis, Minnesota. It is one of the oldest television stations in the United States, having been on the air since 1922. The station is affiliated with CBS and is owned by ViacomCBS.

WCCO-TV, the television station, broadcasts on channel 4 in the Minneapolis-St. Paul market. It is known for its news programming, which includes local news, weather, and sports coverage. The station also airs a variety of syndicated programs, as well as CBS network programming. WCCO-TV is a trusted source of news and information for the people of Minnesota, and it has won numerous awards for its journalism.



WCCO Radio, the radio station, broadcasts on 830 AM and 102.9 FM in the Minneapolis-St. Paul market. The station is known for its talk radio format, featuring a mix of news, sports, and talk shows. WCCO Radio has a large and dedicated audience, and it is one of the most popular radio stations in the Twin Cities area.

WCCO has a long and storied history in the Twin Cities. The station was founded by the Washburn-Crosby Company, which later became General Mills, and it was originally known as WLAG. In 1924, the station's call letters were changed to WCCO, standing for "Washburn-Crosby Company." The station has been a fixture in the Minneapolis-St. Paul media landscape ever since, providing news, entertainment, and information to generations of Minnesotans.



One of the most famous programs in WCCO's history is "The Good Neighbor," hosted by radio personality Roger Erickson. The show aired for over 30 years and became a beloved institution in the Twin Cities. Erickson's friendly and folksy style endeared him to listeners, and he became a beloved figure in the community. "The Good Neighbor" was a showcase for local talent, featuring interviews with musicians, actors, and other notable figures from the Twin Cities area.

WCCO has also been a pioneer in the field of journalism. The station has won numerous awards for its news coverage, including several Peabody Awards and Edward R. Murrow Awards. WCCO's investigative reporting has uncovered corruption, fraud, and other wrongdoing in the Twin Cities, leading to important changes and reforms. The station's journalists are known for their dedication to the truth and their commitment to serving the public interest.



In recent years, WCCO has expanded its reach beyond traditional broadcasting. The station has a strong presence on social media, with active accounts on platforms like Facebook, Twitter, and Instagram. WCCO's website is also a popular destination for news and information, with articles, videos, and other content updated regularly. The station has embraced new technologies and platforms to reach a wider audience and engage with viewers and listeners in new ways.

WCCO is also known for its community involvement and philanthropy. The station sponsors and participates in a wide range of events and initiatives in the Twin Cities, supporting local organizations and causes. WCCO's journalists and staff are actively involved in the community, volunteering their time and expertise to help those in need. The station's commitment to service and giving back is a core part of its identity and mission.



Overall, WCCO is a trusted and respected institution in the Twin Cities media landscape. The station's long history, commitment to journalism, and dedication to the community have made it a beloved and essential part of life in Minnesota. Whether through television, radio, or online, WCCO continues to inform, entertain, and inspire the people of the Twin Cities, living up to its motto of being "Minnesota's Most-Watched Station."